They’re everywhere. I’m seeing them displayed all over the trade show floor, and companies such as Plug Connection and Hort Couture are introducing new varieties left and right, under consumer-friendly marketing campaigns.
Plug Connection’s Mosaics line (pictured above) touts the benefits of succulents with four simple words: “Low Maintenance, Big Impact” and promotes the varieties’ “unlimited palette of colors, textures and shapes.”
Hort Couture’s Sunny Succulents line is “tres chic” and comes with all the marketing materials a retailer needs to help
promote these low maintenance, high impact plants.
Even the non-plant companies are showcasing succulents in their booths this year, including Braun Horticulture, whose new line of aged clay pots (pictured right) look great planted up with these drought-tolerant beauties.
Plug Connection’s Mosaics line (pictured above) touts the benefits of succulents with four simple words: “Low Maintenance, Big Impact” and promotes the varieties’ “unlimited palette of colors, textures and shapes.”
Hort Couture’s Sunny Succulents line is “tres chic” and comes with all the marketing materials a retailer needs to help
promote these low maintenance, high impact plants.Even the non-plant companies are showcasing succulents in their booths this year, including Braun Horticulture, whose new line of aged clay pots (pictured right) look great planted up with these drought-tolerant beauties.
No comments:
Post a Comment